Marilyn Kleinberg

One of the wonderful things at an eWomen Network event is the fabulous speakers we offer to help you grow personally and professionally.

Recently the Philly chapter hosted Marjorie Brody, president of Brody Professional Development. She is a Wall of Fame speaker and an award winning author.

Brody spoke about “Marketing Your Magic” as a tool for growing your business. And here’s what “Magic” means to Marjorie:

M=Remember Your Manners (etiquette and image)
A=Create Advocates (referrals)
G=Never Stop Growing (look for opportunities)
I-Get Involved (join boards, volunteer, etc.)
C-Create Commentary (write, blog, post)

Each one of these is important, but the “A” really  got attendees thinking. We call them “referrals,” and we’re really happy when we get one…but how do we develop a network of advocates?

And I started to wonder, how often do we serve as an advocate for others–because that’s where it begins. By proactively and sincerely offering yourself as an advocate for someone else, you often find the favor is returned.

Know someone writing a book? Offer to write a testimonial for them. Someone do an exceptional job for you? Consider sending them a testimonial to use in their marketing materials.

Remember the Golden Rule applies to business as well as your personal life- Do unto others as you’d have done unto you. Or as we say at eWomenNetwork: Give first-share always.

At eWomenNetwork we provide opportunities to surround yourself with like-minded businesswomen who share, inspire, teach and connect so you can grow personally and professionally. For more information, visit our chapter website at www.ewomennetwork.com/chapter/snj or give me a call at 609 601-1333.

Marilyn Kleinberg Executive Managing Director, SJ Chapter eWomenNetwork
(609) 601-1333  www.eWomenNetwork.com/chapter/snj